FREQUENTLY ASKED QUESTIONS:
Q: What is Clarus™ REsource?
Q: What is Clarus™ MarketMetrics?
Q: Why use Clarus™ MarketMetrics?
Q: Why buy Clarus™ MarketMetrics over traditional CMA tools?
Q: Who can purchase Clarus™ MarketMetrics?
Q: What is a “participating MLS”?
Q: What is my MLS ID?
Q. How does Terradatum protect MLS/Association Data?
Q: What is C.A.R.’s role in the data management?
Q: Can I access data from another MLS?
Q: What type of reports do I receive?
Q: What is the price?
Q: Can I access my reports online?
Q: Can I save my property search?
Q: Can I reprint reports on demand?
Q: How do I sign up for Clarus™ MarketMetrics?
Q: Where can I see a demonstration?
Q: Whom do I contact with questions or for more information?
Q: Whom do I contact if I’m having difficulty obtaining my reports?
Q: What is Clarus™ REsource?
Clarus™ REsource is a set of market-oriented tools designed specifically for the real estate professional who wants to better understand what is happening in the market and communicate that insight to clients. Clarus™ REsource positions the REALTOR® as the trusted, skilled advisor by providing up-to-date, relevant local market data that even the savviest client will value.
The first module to be released is Clarus™ MarketMetrics, a marketing partnership with service provider Terradatum.
Future modules include Clarus™ Investor, a web-based property analysis tool that allows REALTORS® to help buyers who want to invest in real estate to obtain a quick picture of the property’s value and profit potential; and Clarus™ DataMine,the future home for CALIFORNIA ASSOCIATION OF REALTORS® research reports on the state of the housing market, which includes surveys of California home buyers, top producers, and member profiles; and county economic profiles.
The Clarus™ REsource family of products positions the REALTOR® as the trusted advisor by providing up-to-date, relevant local market data that even the most savvy client does not have access to.
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Q: What is Clarus™ MarketMetrics?
Clarus™ MarketMetrics provides real estate agents with a powerful, yet easy-to-use, set of reports that provide real-time market trend and pricing information in a highly visual format. They are ideal collateral for listing presentations; price reduction conversations; and educating buyers to price-points.
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Q: Why use Clarus™ MarketMetrics?
Clarus™ MarketMetrics increases the REALTOR®’s market expertise and enhances professionalism. Clarus™ MarketMetrics helps REALTORS® present and establish a market-appropriate listing price and helps create a shared understanding of market trends and dynamics with their client
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Q: Why buy Clarus™ MarketMetrics over traditional CMA tools?
CMA tools are limited to a subject property’s general home attributes. Clarus™ MarketMetrics provides enriched statistical data of many properties in that market. With trend data, Clarus™ MarketMetrics provides a broader understanding of the subject property within the overall market.
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Q: Who can purchase Clarus™ MarketMetrics?
Any California REALTOR® who is a member of a participating MLS and wants to provide quantitative data to his/her client for establishing market-appropriate listing and offer prices.
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Q: What is a “participating MLS”?
A participating MLS is an MLS with an agreement with Terradatum, whereby the MLS provides the data to Terradatum and Terradatum is bound by the MLS rules for use of such data. At launch, Clarus™ MarketMetrics will be available in approximately a dozen MLS Associations in California with service expanding to more MLS locations in the near future. Only members of participating MLS’ have access to property information within a participating MLS.
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Q: What is my MLS ID?
The Multiple Listing System (MLS) is the combined listings of all Realtors primarily listed for sale within the boundary service areas of that system. As a member of an MLS, you are issued a user login ID that may referred to as an MLS ID, Agent ID, or Listing ID. Any questions regarding your user login ID should be directed to your MLS.
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Q. How does Terradatum protect MLS/Association Data?
Terradatum’s technical architecture was designed to protect MLS/Association data. The applications use a three-tier architecture: client GUI, middle-tier business logic and Linux/Oracle database tier, where all MLS and real estate data are aggregated. This architecture protects data by keeping users of the system from interacting directly with the database. The user/application only communicates with Middle-Tier Services and transfers are of binary, compressed data, they are not plain-text.
In addition, Clarus™ MarketMetrics requires user name and password authentication. Each session has a unique token associated with it, and that finger-print is verified by the Middle-Tier Services for every request issued by the application.
Terradatum’s systems are located in a secure data center in Santa Rosa, California which provide physical site security, uninterruptible power supply backup and generator standby power. All data and hardware is protected by Firewalls (hardware and software). All public access is limited to http requests over Port 80.
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Q: What is C.A.R.’s role in the data management?
Clarus™ MarketMetrics is powered by Terradatum and C.A.R. does not download nor maintain a repository of any of the MLS listing or account information.
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Q: Can I access data from another MLS?
You can only access data for a participating MLS/Association, which you are a member of in good standing.
You have access to as many participating MLS’s to which you are a member. Upon registering for a user account, you will be able to indicate to which MLS you belong and will have access to all the information in those MLS’s.
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Q: What type of reports do I receive?
6 graph reports (listed below) and 1 explanatory report.
- Median Sold Price (2 year period)
- Supply & Demand (For Sale vs. Sold – 2 year period)
- Sales Rate (Month Supply of Inventory vs. DOM – 2 year period)
- Price Distribution – Last 12 months
- Estimated Price Range – Sold Properties Last 3 Months
- Estimated Price Range – Properties Currently For Sale
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Q: What is the price?
$9.99 for each set of six reports. Monthly subscription pricing will be available beginning April 1, 2008.
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Q: Can I access my reports online?
Reports are delivered in PDF format to your email address almost immediately upon purchase. To view PDF files, simply download Acrobat Reader (www.adobe.com).
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Q: Can I save my property search?
Currently, you cannot save your property search criteria. Reports are delivered in PDF format via email and can be saved to your local computer.
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Q: Can I reprint reports on demand?
Yes, you can save the PDF files that are delivered to your email and reprint them at your convenience at no additional cost.
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Q: How do I sign up for Clarus™ MarketMetrics?
Visit www.clarusmarketmetrics.com.
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Q: Where can I see a demonstration?
Visit www.clarusmarketmetrics.com.
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Q: Whom do I contact with questions or for more information?
Email us at clarus@car.org or call Ana Montoya, REALTOR® Products Manager at (213) 739-8214.
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Q: Whom do I contact if I’m having difficulty obtaining my reports?
Existing users can call us at 888-212-4793 Extension 2.
Email us at support@clarusmarketmetrics.com
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